WedLuxe

Global Partner Case Study

Alejandra Poupel Events

From a new brand and website to an integrated global presence across editorial, social, and evergreen discovery.

A destination wedding at Château de Vaux-le-Vicomte with a floral arch and the château beyond
Château de Vaux-le-Vicomte · Featured on WedLuxe

The Journey

A brand foundation built to travel.

Alejandra approached WedLuxe to redesign her logo and branding and develop a new website. That foundation grew into a connected visibility programme: an owned digital home, a permanent WedLuxe profile, real-wedding editorials, social distribution, Pinterest discovery, and transparent reporting.

Alejandra Poupel monogram and brand mark
Brand identity
01

Define

A refined identity positioned the studio for an international luxury audience.

02

Build

A new website created a polished owned platform for the brand’s global work.

03

Amplify

WedLuxe connected the brand to editorial storytelling, social reach, discovery, and measurement.

Measured Performance · Lifetime

Visibility that became action.

Lifetime results reported by Momently as of the September 18, 2026 export.

591,434Social views & impressions
222,123Reported Instagram reach
14,925Momently-reported engagements
9,134Momently-reported total clicks
3,828Total saves
13,019Momently-reported interactions

Social delivery combines views and impressions. Reach is a summed Instagram figure, not a deduplicated all-platform audience. Clicks, interactions, and engagements retain Momently’s reported headline totals; interactions and engagements have overlapping definitions and should not be added together.

Open full performance report

Editorial Proof

Exceptional work, given a permanent story.

Two destination celebrations demonstrate how the partnership moved beyond short-lived social exposure into searchable, linkable editorial coverage.

Katya and Joey beneath a white floral installation at Villa Erba in Lake Como

Lake Como · Real Wedding

Katya & Joey at Villa Erba

A three-day destination celebration with Alejandra Poupel Events serving as the European planning partner alongside Sacks Productions.

View the feature ↗Photography credited in the source to Bottega53.
Katie and Jim at Château de Vaux-le-Vicomte beneath a floral arch

France · Real Wedding

Katie & Jim at Château de Vaux‑le‑Vicomte

A multi-layered destination celebration in a historic museum setting, planned and coordinated by Alejandra Poupel Events.

View the feature ↗Photography credited in the source to Jada Poon Photography.
Alejandra Poupel Events WedLuxe company-profile preview

Connected Visibility

One relationship. Multiple ways to be discovered.

The brand’s permanent WedLuxe company profile anchors discovery. Editorial features demonstrate the work in context. Instagram and Pinterest extend that storytelling across visual channels, while the performance report keeps delivery measurable.

The Partnership Model

Build the foundation.
Publish the proof.
Measure the result.

Alejandra Poupel Events shows how strategy, owned brand development, editorial storytelling, and distribution can work as one connected system.